How soon after a job interview does CareerOneStop say the thank-you note should be written?CareerOneStop (U.S. Department of Labor), Thank-you notes. Written to FTCE Marketing 6–12 (057), competency 1 (marketing careers and employability)
In a job search, what is the one purpose of a résumé and cover letter?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 2.3, Selling U: Résumé and Cover Letter Essentials. Written to FTCE Marketing 6–12 (057), competency 1 (marketing careers and employability)
What is an informational interview?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 5.3, Selling U: The Power of Informational Interviews. Written to FTCE Marketing 6–12 (057), competency 1 (marketing careers and employability)
Show all 50 questions (47 more)
Human relations 4
A regular customer keeps making unwelcome sexual remarks to a sales associate. Under the EEOC's guidance, can this be unlawful harassment?U.S. Equal Employment Opportunity Commission, Sexual Harassment. Written to FTCE Marketing 6–12 (057), competency 2 (human relations)
An angry customer brings back a faulty blender. In a good complaint handling process, what comes first?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 14.3, Customer Satisfaction. Written to FTCE Marketing 6–12 (057), competency 2 (human relations)
An employee with a disability asks for a change in the way a task is usually done. What does the EEOC say the employer must do?U.S. Equal Employment Opportunity Commission, Disability Discrimination and Employment Decisions. Written to FTCE Marketing 6–12 (057), competency 2 (human relations)
Which of these is a SMART goal?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 14.1, Managing Yourself, Your Income, and Your Results. Written to FTCE Marketing 6–12 (057), competency 2 (human relations)
Communications 3
A buyer crosses her arms and glances at the clock during a sales presentation. Which type of communication is she using?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 5.1, Ready, Set, Communicate. Written to FTCE Marketing 6–12 (057), competency 3 (communications)
A sales associate sends a suggestion to the regional manager through her supervisor. Which flow of communication is this?Exploring Business v. 2.0 (Saylor Academy open textbook), section 8.5, Communication Channels. Written to FTCE Marketing 6–12 (057), competency 3 (communications)
What is the grapevine in a company?Exploring Business v. 2.0 (Saylor Academy open textbook), section 8.5, Communication Channels. Written to FTCE Marketing 6–12 (057), competency 3 (communications)
Marketing mathematics 4
A retailer buys a shirt from the maker for $30 and marks it up 60 percent of that cost. What is the selling price?Exploring Business v. 2.0 (Saylor Academy open textbook), section 9.3, Pricing a Product. Written to FTCE Marketing 6–12 (057), competency 4 (marketing mathematics)
A school store sells mugs at $12 each. Each mug costs the store $7, and its fixed costs for the term are $900. How many mugs must it sell to break even?Exploring Business v. 2.0 (Saylor Academy open textbook), section 10.6, Breakeven Analysis. Written to FTCE Marketing 6–12 (057), competency 4 (marketing mathematics)
A shop has yearly sales of $720,000 and carries inventory of $90,000. What is its inventory turnover?Exploring Business v. 2.0 (Saylor Academy open textbook), section 12.4, Financial Statement Analysis. Written to FTCE Marketing 6–12 (057), competency 4 (marketing mathematics)
A student opens a savings account with $800. It pays 5 percent a year, compounded yearly, and she adds nothing. What is the balance after two years?U.S. Securities and Exchange Commission, Investor.gov, What is compound interest?. Written to FTCE Marketing 6–12 (057), competency 4 (marketing mathematics)
Economic principles 7
A government bans the import or export of goods to or from one specific country. Which trade restriction is this?Exploring Business v. 2.0 (Saylor Academy open textbook), section 3.4, Trade Controls. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
A wholesaler stores snow shovels through the summer so that stores have them when the first storm comes. Which form of utility does this add?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 8.1, Marketing Channels and Channel Partners. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
How does the consumer price index measure inflation?Exploring Business v. 2.0 (Saylor Academy open textbook), section 1.6, Measuring the Health of the Economy. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
In which economic system does central planning by the government dictate what goods get made, how, and who receives them?Exploring Business v. 2.0 (Saylor Academy open textbook), section 1.3, What Is Economics?. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
Sellers bring more of a product to market than buyers are willing to purchase. What is the result called?Exploring Business v. 2.0 (Saylor Academy open textbook), section 1.4, Perfect Competition and Supply and Demand. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
What is collective bargaining?Exploring Business v. 2.0 (Saylor Academy open textbook), section 7.6, Labor Unions. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
Which measure is the market value of everything, goods and services, that a nation's economy produces in one year?Exploring Business v. 2.0 (Saylor Academy open textbook), section 1.6, Measuring the Health of the Economy. Written to FTCE Marketing 6–12 (057), competency 5 (economic principles)
Marketing principles 7
A cereal maker groups buyers by what they think about and value and how they live their lives. Which kind of segmentation is this?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 5.2, How Markets Are Segmented. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
A company's logo, as distinct from its spoken name, is which element of its brand?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 6.4, Branding, Labeling, and Packaging. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
A firm launches an innovative product at the highest price keen buyers will pay, expecting to lower it when rivals arrive. Which pricing strategy is this?Exploring Business v. 2.0 (Saylor Academy open textbook), section 9.3, Pricing a Product. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
A potter sells her mugs to buyers from her own booth, with no intermediary. Which kind of marketing channel is this?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 8.2, Typical Marketing Channels. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
After choosing a target market, a firm decides a product's features, its price, where it is sold and how it is promoted. What is this combination of tools called?Exploring Business v. 2.0 (Saylor Academy open textbook), section 9.2, The Marketing Mix. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
One shopper treats a toaster as something to compare across stores; another grabs the nearest one. What does this show about categories of consumer offerings?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 6.2, Types of Consumer Offerings. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
Sales of a product flatten and competitors have filled the market. Which product life cycle stage is this?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 7.2, Managing New Products: The Product Life Cycle. Written to FTCE Marketing 6–12 (057), competency 6 (marketing principles)
Selling 4
In the seven-step selling process, which step comes straight after the presentation?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 7.1, It’s a Process: Seven Steps to Successful Selling. Written to FTCE Marketing 6–12 (057), competency 7 (selling)
What does the measure "sales versus quota" compare?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 14.1, Managing Yourself, Your Income, and Your Results. Written to FTCE Marketing 6–12 (057), competency 7 (selling)
What is a trial close for?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 12.1, Closing Starts at the Beginning. Written to FTCE Marketing 6–12 (057), competency 7 (selling)
Which step of the selling process is the "doing your homework" step, the research a salesperson does before the sales call?The Power of Selling v. 1.0 (Saylor Academy open textbook), section 7.1, It’s a Process: Seven Steps to Successful Selling. Written to FTCE Marketing 6–12 (057), competency 7 (selling)
Business operations 3
A business places some of its cash reserves in Treasury bills. Which terms are bills sold for?U.S. Department of the Treasury, TreasuryDirect, Treasury Bills. Written to FTCE Marketing 6–12 (057), competency 8 (business operations)
A retailer keeps very little stock on hand and has its suppliers ship goods as they are needed. What is this system called?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 9.2, Demand Planning and Inventory Control. Written to FTCE Marketing 6–12 (057), competency 8 (business operations)
In retailing, what is shrinkage?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 9.2, Demand Planning and Inventory Control. Written to FTCE Marketing 6–12 (057), competency 8 (business operations)
Sales promotion 3
A manufacturer gives retailers incentives and sets up displays in their stores so that they will promote its new product to shoppers. Which strategy is this?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 11.7, Sales Promotions. Written to FTCE Marketing 6–12 (057), competency 9 (sales promotion)
Which list names components of the promotion mix?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 11.2, The Promotion (Communication) Mix. Written to FTCE Marketing 6–12 (057), competency 9 (sales promotion)
Which way of setting a promotion budget starts from what the firm wants its communication to accomplish, then costs the activities needed?Principles of Marketing v. 2.0 (Saylor Academy open textbook), section 11.6, The Promotion Budget. Written to FTCE Marketing 6–12 (057), competency 9 (sales promotion)
Product and service technology 1
A seller states in writing that a jacket will stay waterproof for two years. What kind of warranty has the seller made?Exploring Business v. 2.0 (Saylor Academy open textbook), section 16.4, Product Liability. Written to FTCE Marketing 6–12 (057), competency 10 (product and service technology)
Leadership and management 3
A manager compares each month's actual sales with the plan and takes corrective action on the gap. Which function of management is this?Exploring Business v. 2.0 (Saylor Academy open textbook), section 6.5, Controlling. Written to FTCE Marketing 6–12 (057), competency 11 (leadership and management)
A store manager asks her staff for ideas on the holiday schedule and then makes the final decision herself. Which leadership style is this?Exploring Business v. 2.0 (Saylor Academy open textbook), section 6.4, Directing. Written to FTCE Marketing 6–12 (057), competency 11 (leadership and management)
In Herzberg's two-factor theory, what do hygiene factors such as physical working conditions do?Exploring Business v. 2.0 (Saylor Academy open textbook), section 7.3, Motivating Employees. Written to FTCE Marketing 6–12 (057), competency 11 (leadership and management)
Work-based experiences 2
How does the federal Perkins Act define work-based learning?Carl D. Perkins Career and Technical Education Act, 20 U.S.C. 2302, at Cornell Law School Legal Information Institute. Written to FTCE Marketing 6–12 (057), competency 12 (work-based experiences)
Under 29 CFR 570.35, until what evening hour may a 15-year-old in a permitted job work on a day in October?Child Labor Regulation No. 3, 29 CFR 570.35, at Cornell Law School Legal Information Institute. Written to FTCE Marketing 6–12 (057), competency 12 (work-based experiences)
Program operation 1
Under the Perkins Act, what marks a group as a career and technical student organization?Carl D. Perkins Career and Technical Education Act, 20 U.S.C. 2302, at Cornell Law School Legal Information Institute. Written to FTCE Marketing 6–12 (057), competency 13 (program operation)
Entrepreneurship 3
In a franchise arrangement, who is the franchisee?Exploring Business v. 2.0 (Saylor Academy open textbook), section 5.5, Starting a Business. Written to FTCE Marketing 6–12 (057), competency 14 (entrepreneurship)
What does unlimited liability mean for a sole proprietor?Exploring Business v. 2.0 (Saylor Academy open textbook), section 4.2, Sole Proprietorship. Written to FTCE Marketing 6–12 (057), competency 14 (entrepreneurship)
Which section of a business plan is read first but written after the other sections are finished?Exploring Business v. 2.0 (Saylor Academy open textbook), section 5.6, The Business Plan. Written to FTCE Marketing 6–12 (057), competency 14 (entrepreneurship)
Financial literacy 2
Which savings option holds a fixed amount of money for a fixed period, such as one year, in exchange for interest?U.S. Securities and Exchange Commission, Investor.gov, Certificates of Deposit (CDs). Written to FTCE Marketing 6–12 (057), competency 15 (financial literacy)
Who owns and controls a credit union?National Credit Union Administration, MyCreditUnion.gov, What is a Credit Union?. Written to FTCE Marketing 6–12 (057), competency 15 (financial literacy)
How this list was compiled: Our own questions, written to the Competencies and Skills and Blueprint of FTCE Marketing 6–12 (057) in the test information guide on the FTCE/FELE website, https://www.fl.nesinc.com/studyguide/FL_SG_obj_057.htm (copyright State of Florida, Department of State; site run by Pearson), read 2026-10-08: approximately 80 multiple-choice questions in fifteen competencies, careers and employability about 6%, human relations 7%, communications 6%, marketing mathematics 8%, economic principles 13%, marketing principles 13%, selling 8%, business operations 6%, sales promotion 7%, product and service technology 3%, leadership and management 6%, work-based experiences 4%, program operation 3%, entrepreneurship 6%, financial literacy 4%. This bank holds 50 in those shares: 3, 4, 3, 4, 7, 7, 4, 3, 3, 1, 3, 2, 1, 3 and 2. Every fact was read on the public page named under its question (43 pages, each opened 2026-10-08): three open textbooks republished by Saylor Academy (Principles of Marketing, The Power of Selling, Exploring Business), the Equal Employment Opportunity Commission, CareerOneStop, Investor.gov, TreasuryDirect, MyCreditUnion.gov, and the Perkins Act and the federal child labor rules at Cornell's Legal Information Institute. Four answers are arithmetic from a rule the source gives. Licence: Questions, choices and explanations are original work of this site.
How it works
This FTCE Marketing 6-12 practice test follows exam 057: 50 questions of our own across its fifteen competencies. It is unofficial, and nothing here is affiliated with, endorsed by or sponsored by the Florida Department of Education or Pearson.
Read the full guide
Fifteen competencies and their weights
Economic principles and marketing principles carry about 13% of the questions apiece. Marketing mathematics and selling carry 8%, human relations and sales promotion 7%. Five carry 6%: careers and employability, communications, business operations, leadership and management, and entrepreneurship. Work-based experiences and financial literacy carry 4%, product and service technology and program operation 3%.
Timing
The real test allows 2 hours 30 minutes. Exam mode asks 48 of the 50 questions here in 90 minutes, the same time per question.
More than marketing
Competencies 12 and 13 are about running the program: student placement, child labor laws, advisory committees and student organizations. Those questions cite the Perkins Act and 29 CFR 570.35. The rest cite open textbooks and federal agencies.
Marketing mathematics covers markups, break-even points, stock turnover, and simple and compound interest. Four questions here are arithmetic, with the working after the answer.
The blueprint's selling steps: opening, questioning, substitution, demonstration, handling objections, closing, suggestion selling and follow-up. The textbook cited here names seven.
Questions and answers
Is there an FTCE Marketing study guide?
Yes. The FTCE site publishes a free test information guide for Marketing 6–12, and its competencies and skills page spells out all fifteen competencies. Each question on this page names the competency it was written to.
How many questions are on the FTCE Marketing 6-12 test?
Approximately 80, every one multiple choice, taken on a computer. The FTCE site lists no reference materials for this test.
What is a passing score on the FTCE Marketing 6-12?
At least 200 as a scaled score, the FTCE site says. Scaled scores are not percents, so this page reports how many you got right and gives no pass or fail in exam mode.